My Dilemma of Rolex replica watches

As you may have seen, there is a blog i posted formerly in this year named My dilemma of Rolex. However, just one day before, i bought my first Rolex replica watch.
You may wonder why? Actually, not after a long period, my wife started to be interested in having a proper mechanical timepiece herself. In this case, I began to get to know women watch of Rolex and it doesn’t take me much time from zero in on the Rolex Lady Datejust in 31 mm. During this process, I began to have a new appreciation for Rolex and my wife fell for the Lady Datejust with a silver floral dial. My wife has a tiny wrist, the 31 mm seems quite superb.
On her tiny wrist, . But what makes this subtle piece so impressive is the sheer quality of it.
And that’s what Rolex are all about, as I blogged about initially. I believe Rolex actually manufacture every component of their replica watches themselves. I know they have their own mines and foundries to forge their own steel so they can have full control over the quality. Some models are hideous and some are OK, but all Rolex models are fabulous quality. You just don’t get that with other watches – many companies outsource everything. Seeing that gorgeous stainless steel masterpiece on my wife’s wrist made me want one myself – perhaps even that man’s equivalent piece.Their products may be excellent… but possibly not at Rolex levels.I had found MY Rolex replica watches and it was the DJ2. I have a couple of friends who have distinct models of the Rolex Datejust II men’s 41mm piece and the version with a smooth bezel and stick dial has been a favorite of mine ever since it came out. And here’s a funny story. Around the time of the release of the DJ2, I was at a funeral. Now that is a true story. FormulaTime later bought a DJ2 and I liked it, even though I was into larger pieces.My phone rang and I went into the lobby to take the call because it was WatchPaper friend and contributor, FormulaTime, and I knew it could be urgent. Some watches tend to stand out through brand name, others through durability and others through an out of this world design.However, the seed was planted. The story of my own DJ2 is also funny. My watch dealer e-mailed me over the weekend to offer me a sensational PAM00351, to which I replied, I love that piece, but I already have a similar PAM00359. What I really want is a Rolex Datejust II. And he replied, I have a black dial DJ2 in stock. We achieved a deal and I finally joined so many retired men in Florida in owning a Rolex – minus the white belt and long socks!So now we have his and hers Rolex. No, it’s not silly… it’s cool! And how do I like the DJ2 after 2 days and after years of wearing huge timepieces?
It is understated and elegant because of its modest size and quite classical style. Many people prefer to use superb and wrist watches. Replica Watches happen to be regarded as crazy and carefully selected presents to family members. At past occasions, people normally wear out watches with regard to seeing time. But presently, watches happen to be worn-out by many people for fashion and jewelry ornaments. Most people apply certain designer and splendid watches to provide those to their closed and family members. You will find various brands of watches you’ll find.The Rolex DJ2 is an all-purpose everyday piece, although it certainly leans toward being more dressy. The replica watch is deeply attractive under lights, the range of finishes means the replica watches watches demonstrates a complexity that belies the design which, on paper at least appears simple.Although modest in size, the steel case and bracelet scream quality and this is what I like the most. The case is thin and the proportions make it incredibly ideal for dressy situations and business suits.

ETA movements is no longer available for outside watch makers

replica watch

The most important quality of replica watch is timekeeping and movements. However, these normal movements we have seen in market a largely developed by ETA, a quasi government-owned company. In terms of watch making, the creating and application of a watch movement always takes very long period of time. It needs to be testified and refined to ensure the 99.99% accuracy. In this case, in the past decades, the ETA is responsible for movements design and creation. Some watch companies, like Swatch, would go straight to apply the movements. And some others would get a kit form sold by the ETA. Considering the complexity of creating new movements, unless some exclusive of watch makers would devote to create their own in-house movements, most others tend to use existing movements.
Rolex can be counted as an exception. In one hand, it contributed to develop their own movements for years. In another hand, it did not charge as much expensive as other companies. However, recently, ETA announces that it will stop to provide timepiece movements to other watch makers in 2010. When a watch company wants to use an ETA movement they order a kit, and assemble it. Sometimes a maker will modify, decorate, or add to a movement. The ETA 2824-2 is no wonder a popular instance. Since nighteen seventies, the movement has been started deployed into production and is widely used around the world. It is an excellent movement with the potential to achieve chronometer certification. You can see how when ETA puts thought into creating a movement, then bank on it being around for the long haul. In order to keep the quality of the movement, watch makers have been known to decorate the rotor, add extra complications, or tweak diverse parts of the movement to make them more accurate (particularly when try to apply for a chronograph certificate).
So what will happen in 2010 when ETA stops selling movements to outside watch makers? One reason they are doing so if because of volume and exclusivity. If you are that kind of person who always wants to be different and unique, the watch replica of this edition would definitely be you type. They are making so many movements that they will only have the capacity to make enough for their in-house brands. Most likely, though new competitors in market will emerge and sell different movements. I am not familiar with the number of patents that ETA has, but at least in the US, Patents are only valid for 14-20 years, depending on the type of Patent. Therefore, since the ETA’s movements were designed and widely applied for decades. There is nothing barring competitors from making the movements, which will inevitably occur.
I forecast that in the next 3 years, people would desperately chase for ETA movements since they tend to stop sale their in-house movements to outside firms. However, at the same, you don’t need to worry and panic that the amount of watches with ETA movements would be reduced largely. You still can have one by purchasing their own brand replica watches. No matter what, this would be a wonderful change for new companies to participate in and change pattern that the one-giant company run the whole industry. I believe that we might see new complications with affordable price and one can only wait and see as to what the quality will be. Until 2010, I am not going to hold my breath. Most watch consumers will not even likely realize the transition.

Swiss Corum Replica Watches With Free Shipping

Corum replica watch

For the local ads yesterday, I surprisingly found out that there is a type of watch for an impulse buy. I would say I need it (actually want it). Because it is an understated leather dress watch which is light and comfy enough as my daily individual. Besides, around USD4K, a more practical reason for me to buy it would be that its price is very affordable to me, for now and for near future. In this case, I may not hesitate to add a new one for my collection.
Corum has started to be available in the market since 1955. There are two signature products Admiral’s Cup selection of sports and, as well, the skeleton Golden Bridge. The Admiral’s Cup items all bears the signature Corum’s dodecagonal situation. All along the time, I always think and had thought that Corum is real top-end brand since it also makes high-end tourbillions and minute-repeaters. But things surprises me are that they can offer this high quality of watch with this price range.
Except the watch itself, they even provide a well-crafted wooden stock case of with nice size. In the case, though small, but the insides space of the case is quite enough for stocking more than a watch, inside the case, except the discount luxury replica Corum watch itself, there are a Corum product tag using the watch’s serial number, a well crafted instructions in multiple languages, something center guide, the warranty card, a chronometer certificate card along with a Certificate of Authenticity.The best Corum replica watch is really nice since it has a leather strap stainless automatic chronograph, having a 42mm azure very display along with a gray whitened dial located in Corum’s signature dodecagonal situation. The most important part of the watch is it’s inside movement. For this type, it comes with an in-house CO984 movement that we thought is really a modified top-grade ETA 2894 movement. Both your hands and indexes are rhodium covered and also the hands have luminova coating for lume influences in low lighting situation. Besides, this watch can be changeable according to outside lights. The dial changes color and hues with respect to the exterior lighting it’s exposed to. The watch’s dial that is gray with “Guilloche” finishing and it has high readability of the three watch dials under most conditions. The watch’s bezel is polished as the sides are blown. The general quality of workmanship is nice and appears modern-day and costly than its cost show well. The alligator strap includes a use buckle having a butterfly clasp and that I love the truth that it may be opened up and removed in a single movement. In comparison to my other watches, it is light and sits flatly around the wrist which makes me extremely comfortable to put on.
If you are that kind of person who always wants to be different and unique, the watch replica of this edition would definitely be you type. If you are a buyer always with a budget, with the same unmistakable design and not-obvious differences, why shouldn’t you go for it? According to Corum replica watches for women, it includes a chronograph and date complication. It is a little hard to activate the chronograph since it is always designed at the side from the crown, if you want to activate it, you may need to put on a powerful press on it, which make this watch somehow not ideal. Good value, great looking, and perfect price tag for clients are offered by the firm which shows their confidence of their products. The timepiece includes water proofing of 30m. Throughout my short time of usage, I identify no precision problem. The timepiece is Swiss COSC chronometer licensed.

Jean-Frederic Dufour is Appointed As the New CEO of Replica Rolex Watches

rolex 2836

A new CEO of the Rolex was appointed today, received by aBlogtoWatch. Apparently, a one-line note from Rolex is too scant. However, this does not affect the spread of its meaning. It says: Jean-Frederic Dufour would be officially announced as the Rolex new CEO in Geneva. What’s more, Gian Riccardo Marini would be replaced by Mr. Dufour.
The appointment of Jean-Frederic Dufour as the Rolex CEO means he will be leaving his position as the CEO of Zenith watches now. As we all know, Zenith is a branch of LVMH, after Jean-Frederic Dufour successfully dedicating to Zenith since 2009, he move forward to the top position of the Rolex.
As we all know, Mr. Dufour is a good partner as well as an old friend of the famed Jean-Claude Biver. They started to cooperate when Mr. Dufour was still the former CEO of Hublot. Now, he continues to retain a position of influence at the brand and who now has a more senior role guiding the watch brand divisions of LVMH (which also includes Zenith and TAG Heuer, among others). When Mr. Dufour started at Zenith, Mr. Biver greatly assisted him. Furthermore, they tend to agree that their combined work has turned Zenith into a brand which has recaptured and in many ways exceeded much of its former glory.
Rolex is known for having comparatively long-standing CEOs and the stepping down of Gian Riccardo Marini is unique since he was appointed in 2011. The release from Rolex suggests that the stepping down of Mr. Marini and the appointment of Mr. Dufour was “in agreement” with Mr. Marini.
For a long time, Rolex watch has well presented its manner and core ideas of its production and successfully built a giant company in watches industry. After the stepping in of the new CEO Jean-Frederic, it will be his responsibility to maintain this success. Though, right before this, I posted an article on Forbes which mainly discusses about the most reputable products companies around the world and the Rolex is regarded as the No. 1. Rolex is well-known as a mysterious brand. Thus it would be uncertain for us that how Mr. Dufour would deal with the relationship with media. Luckily, aBlogtoWatch had once sat with Mr. Dufour to discuss about the watch industry and products. Furthermore, we would love to see that the new CEO would bring a surprising and successful future to the replica Rolex.

The Innovation of Rolex YachtMaster & Rolex YachtMaster II

Replica Rolex YachtMater

 Rolex Yacht Master IIFor most watches enthusiasts, what the Replica Rolex YachtMater appeals to them is the easily recognizable design. This iconic timepiece with a very remarkable legacy is a much loved and desired design that evokes timeless beauty, elegance and charm. Until 2007, the YachtMaster only has its classic dial layout, but it has different color combinations or sizes. There’s no obvious changes happened to its initial look. Then things changed. Rolex decided it was time to reinvent this best-seller.
Rolex YachtMaster II, it is a spectacular Rolex creation. The case is wonderful because of 4 amazing material selections- steel, steel and everose gold, yellow gold, and white gold and platinum. The size of the case is 44 mm, a little bigger than the usual Rolex models, but when you wear it on your wrist, it still looks very good. The original Yacht Master II watch comes with a scratch proof sapphire crystal and you shouldn’t accept anything different from a replica watch.
Most innovations of the Rolex YachtMaster II can be found on the dial. The color of the dial are blue, red and white contrasts, two well-balanced small dials, lots of wordings and 4 distinctive hands. Although a lot of elements are added to its dial layout, it still looks simple, perfectly tempered and elegant. It’s not difficult to read the time and different functions on this watch. It has an upper counter that looks like a fraction of a disc and there are digits from 1-10 are displayed in it. This is the countdown that is designed to have a mechanical memory programmable from 10 minutes to one. Also, a chronograph dial is on the lower part of the watch, and it’s implemented especially for yacht racing.
There are no major aesthetic or functional changes to the bracelet of the Rolex Yacht Master II. The only distinctive thing about it are the materials from which Rolex decided to make it- steel, steel and everose gold, yellow gold, and white gold and platinum.
In the watches industry, the replica Rolex YachtMaster II is still a novelty and its price defines it as an exclusivist luxury timepiece. The price of it is a little bit over $18, 000 and it is made from exceptional materials. Because of this and the fact that it features a regatta counter, no wonder why so many replica watch collectors have instantly taken it as a much sought after model.

Introduction About Replica Tag Heuer Calibre 16 Formula 1

replica Tag Heuer

To integrate sportiness and refinement in a luxury watch is a very challenging task, only a few brands in this world can achieve that. The Tag Heuer Calibre 16 Formula 1 is one of them. It’s flawless design will stimulate your imagination and thirst for adventure each time you lay your eyes on it. As one of the most popular Tag Heuer collections, it includes very beautiful and functional timepieces customized for the modern and sophisticated man.
There are three versions for the Tag Heuer Calibre 16 Formula 1 Automatic Chronograph 44 mm. All of them have a black dial, but the bracelet and color accents are different. One has a black dial and a silver and black bracelet, one has a black dial and a silver bracelet, and one has a black dial, red accents and a black and silver bracelet.
Case and Crystal
The Tag Heuer Calibre 16 Formula 1 has a 44 mm solid stainless steel case. And the case looks rough and manly. It is very suitable for a man who has a big wrist, but because of its modern aesthetics and functional construction, it fits smaller wrists just as well. The crystal is sapphire and it accentuates the youthful vibe of the watch with a very nice shine. If you want buy one replica, you need to check whether it has a case made of full solid stainless steel and an actual scratch proof sapphire crystal or not.
If you take a look at this Tag Heuer Calibre 16 Formular 1, you will understand what the core beauty of a sports watch is. Its appeal is simple, but it succeed to grasp the essence of contemporary elegance with an inspired choice of red color hands and writing. On the dial we find one date window at the 3 o’clock position and three small dials- one at 6 o’clock for 12 hours, one at 9 o’clock for 60 seconds and one at 12 o’clock for 30 minutes. The watch has three silver hands and one of them has a red top. Also, the upper and lower sub-dials have red hands while the left side one has a silver hand. If you want to be a step closer to getting your dream replica, you need to pay attention to these particularities of the Tag Heuer Formula 1.
Bracelet and Clasp
The bracelet of this replica Tag Heuer Calibre 16 Formula 1 is made out of stainless steel and brushed ceramic. The Color of the outer parts is silver while it’s black color in the centre of the links. This very nice color combo caters to the youthful feel of the timepiece. Also, the distinctive Tag Heuer name and logo are displayed on the clasp. Similarly, a replica should have the same silver and black bracelet, but most likely the black part will be actually painted stainless steel and not ceramic.
Buttons and Functionality
A 21 jewels Miyota Japanese automatic mechanism or with a 25 jewels ETA Swiss self-winding movement are required for all good quality replica watches. Although the first one is very much decent, functional small dials still can not work. I would recommend the Swiss version if you want to buy one replica which has fully working small dials.
If you like sports watches with a luxurious feel, The Tag Heuer Calibre 16 Formula 1 fake is a good choice for you. The timepiece looks stunning and it offers extra functionality and style versatility. For a sophisticated manly look, it will be perfect piece.

Automatic Extra Flat Watch of Replica Richard Mille RM 67-01

Replica Richard Mille

In order to create a classic wristwatch, a wonderful storm of cutting-edge design, flawless functionality, and providential timing will be needed. In a relatively short span, the Richard Mille RM 010 Automatic has been accepted as a modern icon and its shape and employment of avant-garde materials are instantly identified. When you can pinpoint the brand from twenty paces, you know you’ve achieved your goal. But once you’ve achieved that, what do you do for the next?
Some people might hold an opinion that aesthetic consistency could breed apathy amongst consumers, but Richard Mille and other manufacturers with the longevity and success prove that the marketplace has an appetite for established case shapes that never do more than tinker with a tried-and-tested formula. Richard Mille has added complications before; he’s leant on brash color schemes, bold decoration, and glittering ambassadorial partnerships. This time, however, Richard Mille has done some different things to his new model. The release of the Richard Mille RM 67-01 Automatic Extra Flat watch sees a total remodeling of the case dimensions. We are used to seeing the classic silhouette and material harmony and they are still retained
It is very susceptible to trends, you may find it by paying passing attention to the luxury replica watch industry. Manufacturers go through phases, each trying to do much better than the other with a newer, bigger, smaller, faster, slower, shinier, duller, more complicated, or simpler watch based on the taste of the week. Twenty years ago, the world was obsessed with thinness and brands competed for years, trying to create the slimmest calibre possible.
But that got old fast. More attractive and intricate complications are becoming possible with the Improved manufacturing techniques, a snowballing resource of Swiss “know-how, ” and massive leaps in material sciences. Regarding to performance potential, the roof was blown off overnight. And so, as the collective imagination of the watch industry ran away with itself, watches got bigger, brasher, and increasingly bizarre. We will learn from what the last twenty years have taught us and tried and shrink it down to a more manageable size, it’s only a matter of time This pursuit has two satisfying outcomes: Firstly, The size of modern complicated watches will become more flexible, their appeal will widen. And secondly, more complications will be jammed into the space made by the reduction in size of the movement. That’s progress.
Because of this, watchmakers at Replica Richard Mille have been working so hard to make the Richard Mille RM 67-01 Automatic Extra Flat watch come out. The appearance is very much like the old automatic. For that reason, it’s easy on the eye – it’s a silhouette with which we are already comfortable.
The Richard Mille RM 67-01 Automatic Extra Flat watch can reserve power of of 50 hours (+/-10%), features a semi-vertical date display at five o’clock (placed within a luminous frame), a free-sprung balance with variable inertia, 25 jewels, and an operating frequency of 28, 800vph. The case, made of titanium, is 38. 7mm across, 47. 52mm from lug to lug, and a gob-smacking 7. 75mm thick. , In spite of its overall impressiveness, the hour hand is My favourite thing about this watch. You will find the Price available for the Richard Mille RM 67-01 Automatic Extra Flat watch in January 2016.

A New Modern replica Rolex Dashboard Instrument is showed up

Fake Rolex

In recent years, the logo of Rolex is less to be seen in some special activities. However, before recent decades, Rolex is the quite common brand that we can find it in many events more often than now. We have not seen it for a long time until at the launch event of the concept dive watch of the Rolex Deepsea Challenge. Certainly, all the watch companies is love to cooperate across industries, including the replica Rolex, for example, racing, golf, and many other luxury events. However, the name of the Rolex instrument appeared in something people cannot buy is quite rare.
Rolex announced their partnership with the Bloodhound SSC Team in 2011, which are producing a car designed to travel 1, 000 mph, and have recently debuted some cool instruments for use in the car. Yes, that is 1, 000 miles per hour-faster than the speed of sound.”SSC” stands for SuperSonic Car and there is no doubt that, in 2016 at the Hakskeen Pan located in South Africa, the Bloodhound will win the record of the land speed at the Land Speed Challenge
With intention to meet the goal of the team which is that take the Bloodhound to 1, 000 mph, it entirely break the record which was made in 1997 by the Thrust SSC. It reached over 760 mph in Black Rock Desert in the USA. Interestingly enough, team Bloodhound has hired the very same driver as the Thrust SSC to pilot the Bloodhound: Mr. Andy Green. I say pilot, because cars of this nature do have jet engines.
The Bloodhound SSC is powered by two propulsion mechanisms, an EJ200 jet engine coupled with Nammo hybrid rockets can be counted as the most energetic one. At the same time, a Cosworth CA2010 V8 engine is also built in the car, which will act as an auxiliary power unit. The pilot Green is both a mathematician and experienced jet pilot. It appears that, given their esteemed track record for producing reliable precision instruments, his choice was to ask Rolex to produce some instruments. As for him, analog watch dials are much easier to read, this is why he required further instruments to be analog versus digital.
Though the Chronograph looks very much like a replica watch, it is aviation instrument-inspired as well. The chronograph combines both a clock for the time as well as a stopwatch. The time is displayed on a subsidiary dial with the hours and minutes, while the main dial is used to measure chronograph seconds and minutes. Each hand on the dial is operated via its own motor which maximizes the speed at which they can move and their precision.
The chronograph measures up to 60 minutes and the seconds hand is precise to 1/8 of a second. The most amazing part of the device is the GPS-controlled time calculation mechanism with a plug-in of a small satellite antenna. In addition to the Rolex branding and style, the Fake Rolex Bloodhound SSC chronograph has a backlit display.
Customers would wonder that on earth how amazing would this jet engine-powered car be? The speeds of it can be up to 1, 000 mph? Anyway, we cannot get the answer until 2016. Well, we have to admit that this is what many scientists dreamed of.

A furious battle is opened: Audemars Piguet VS. Hublot

replica Hublot watches

Replica Audemars Piguet The battle for marketing share always exists among firms in same industry, including the replica watches industry. Recently, the turf war seems escalated between two Swiss brand– Audemars Piguet and Hublot. Although both of them haven’t admitted this publicly, this battle has already started a few years ago. In this case, you may wonder who would be the ultimate winner, however, as for me, I don’t think these two firms has any obvious conflicts of interests. The interesting thing is that, from my point of view, Audemars Piguet and Hublot have vastly different products. I don’t even see them as direct competitors precisely. Besides, no matter who would be the winner, competition between firms tend to bring more benefits for customers.
The real models that are in competition with one another are AP’s Royal Oak Offshore collection and Hublot’s Big Bang collection. Thought, in my view, I don’t seem there are many similarities between them, apparently enough people put them in the same basket. Call it the struggle of limited editions! For me the person who buys one watch isn’t necessarily in the market for the other – but takes the level of tension between the brands into consideration, the competition is real. In end, I think that having AP and Hublot always looking to one up another is a benefit for the consumer. This should mean that the products they release are exciting as possible.
Except the competition during the marketing and sales process, there is a more crucial part for these watches companies– sponsorships and partnerships. Audemars Piguet and Hublot have each been rapidly gaining high-profile ambassadors and partnerships – particularly in the US. At the first time the battle came into my eyesight was when I attended to Alinghi team that competes in the America’s Cup.
For Hublot, special partnerships are a major part of CEO Jean-Claude Biver’s strategy. Focusing only on the world of sports, in the past decades they have been named as the official time keeper of the FIFA World Cup, the watch brand partner of the Manchester United Football team, and the official watch maker of Formula 1 racing – among others. The purpose is quite obvious. A champion in any sport should wear and prefer a high-quality Swiss watch.
Most recently the fight has moved to Miami. The battle ground is the court where the Miami Heat plays. Hublot announced that Miami Heat player Dwyane Wade would be a brand ambassador in February 2011. However, merely a few days ago Audemars Piguet has just proclaimed that its new brand ambassador would be a player of Miami Heat LeBron James. Interpret it how you like, but I think the brands each want to be where the other brand is. They both get great visibility and a great player, but it is interesting to see the dynamic.
A more hostile thing is that Hublot just announced that they would be the “exclusive watch partner” of the Miami Heat. So each of them has one player on their side. Thus, now replica Hublot watches has contracted to get the exclusive rights to use the actual Miami Heat name on watches. Hublot will get their name in diverse parts of the arena, on the countdown clock, and on the Miami Heat website. Certainly, there will be other promotional connections as well to celebrate the affiliation.
Both AP and Hublot are trying to catch more eyes on their own brands. The goal for each is as much attention as possible in the American market. The US has long been a perplexing place for watch brands to set a major foothold in, but both Replica Audemars Piguet and Hublot have done admirable jobs of gaining high levels of awareness and customer adoption here in the US. The results of these mutual efforts is to have luxury Swiss brands become an progressively larger part of people’s focal point in the US – a area that for the last few years has had less consciousness of high-end watch brands than many other parts of the world. For them, the more attention people pay to their, the happier they are.
No matter who would be the final winner, it would be hard for people in those two companies. And the real winner would no doubt be the clients. Frankly speaking, fair competition would never be a bad thing. In one hand, companies would pay more attention to their research, design, development and service. In another hand, competition would be more like a chance to adjust and to grow. Normally, furious competition will lead to fast improvement. In terms of customers, besides, they do not really care about the winner thing, they only care which brand is more in line with their tastes and appreciation.

replica rolex replaces hublot replica watches as official formula

Hublot replica watches

rolex-watchesRolex is officially announced as Formula 1 Racing Timekeeper As we all know, Formula 1, as a global racing game, has a huge number of viewership, roughly count over 500 million, regardless of those countless fans. The official Formula 1 Racing Timekeeper would always be a hotly contested spot for all the watch brands. Today, great news was come out that replica Rolex officially become long-term the Formula 1 Racing Timekeeper and Official Timepieces of Formula 1. This position was previously occupied by many other watch brands, including Tag Heuer, Hublot, and Jacques LeMans. There is no doubt that being both of these two timekeeping watch brand is really a big deal.
From my point of view, the brand value of Rolex, prestige, creation, modern technology, would be perfectly combined with the F1 sport spirits, big egos and competition. F1 would be a new platform for Rolex to extends its brand image and core value of the company. No doubt that being THE is a start of Rolex to a higher position of the watch industry.
No matter what, the move from Hublot to Rolex is a big move. Rolex is an interesting choice as their connection to racing, technology and luxury is easily understood but the overall move is a huge departure from the relative pantomime of Hublot. Rolex is a conservative, insular, and very cautious brand that does not bend for any will but their own. However, being a creative, fast paced, and very flashy brand that effectively echoed the aesthetic of F1, Hublot is, in many ways, their opposite. I’ve always thought that the tone of Hublot was a good fit for the grandeur, excess, and theater of Formula 1. In this case, when F1 owner/dictator Bernie Ecclestone was robbed and beaten up for his Hublot watch (among other items), Hublot and Ecclestone produced the ad seen above, which features a photo of Ecclestone sporting a ripe-looking black eye. Of course, throughout the history of Rolex, this is not the first time Rolex cooperate with sports-related companies. Rolex is the natural choice as they have been involved with motorsports for decades as well as maintaining a varied portfolio of sports sponsorships in yachting, skiing, tennis, golf, and equestrianism. Motorsport has always been part of Rolex’s brand image and they have been directly involved with events like the 24 Hours at Daytona, the Goodwood Revival, and they are the also the Official Timekeeper for the prestigious 24 Hours of Le Mans. Although it seems almost a natural progression that Rolex would eventually connect with Formula 1, in my opinion, this new partnership will be very different from the former one with Hublot. To contrast the differences between these two brands, simply look at these examples of their advertising (each are the result of partnerships within professional motorsports).
Some people wander that the replacement of Hublot by Rolex is a purely business decision or there are some disagreements between F1 and Hublot. No matter what, the partnership between Ecclestone (F1) and Jean-Claude Biver (Hublot replica watches) will come to an end at the end of this year. There is no doubt that the partnership with F1 would be extremely expensive, but Rolex is quite capable of doing it since Rolex has a big global program needed to fund.